Research frontiers on the international marketing strategies of Chinese brands / edited by Zuohao Hu, Xi Chen, Zhilin Yang.
Book
- Title
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Research frontiers on the international marketing strategies of Chinese brands / edited by Zuohao Hu, Xi Chen, Zhilin Yang.
- Artist
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Hu, Zuohao, 1964- editor.
- Subjects
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- Language
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- Type
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Book
- Abstract
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- Year
- 2017
- Original Publisher(s)
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- Digital Publisher(s)
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